Scientists see planting trees as the best and fastest way to reduce carbon emissions. To practice green and sustainable living, Oi! partners with Professor Wallace Chang to launch "People-Plant-Place" with the aim to promote urban gardening by planting 100 fruit trees in urban districts.
Since Hong Kong was opened for trade, a large number of its places are named after their abundant plants, and the name Hong Kong (meaning fragrant harbour) per se is also derived from its rich agarwood plantations. Not only do trees produce fruits to feed the population, they also can regulate climate, playing an important role in ecosystem; each native fruit tree even symbolises the interwoven and endless relationship between people, trees and local lands.
The project is designed to plant 10 types of local native fruit trees, in total of 100 trees in movable planters, and bring the origin stories of places named after fruit trees to light, rediscovering Hong Kong's unique heritage through trees. With the moving and ever-growing fruit trees, we disseminate their underlying Hong Kong stories to the public, thereby bringing attention to environmental conservation issues.
Date: 3.2020 – 9.2021